Personalised Cosmetics
The aging of the skin has many causes.
Along with environmental factors like UV exposure and nutrient deficiencies, there are also individual differences in the ageing process that are genetically determined. This is why some people seem to age faster or slower than others.
That’s why regular cosmetic products from perfume shops or drugstores
aren’t the best solution. They follow a “one-size-fits-all” approach, based
on average needs, which doesn’t work well for many people. For example,
active ingredients are often used in weak doses to avoid skin reactions for
most users. This lowers the effectiveness.
More importantly, standard cosmetics don’t take individual genetics into account. This means that ingredients that work well for some people may have little to no effect on others.
Beauty based on individual genetics
With our BeautyMe skincare range, we create personalised blends of active ingredients based on individual genetics.
This allows users to enjoy all the benefits
of a truly customised skincare product.
Our cosmetics are made to the highest standards, ensuring that each product is not only effective but also particularly gentle on the skin.
BeautyMe Series
Our innovative approach: With our BeautyMe skincare range, we create personalised blends of active ingredients based on individual genetics. This allows users to enjoy all the benefits of a truly customised skincare product. Our cosmetics are made to the highest standards, ensuring that each product is not only effective but also particularly gentle on the skin.
GenSerum Day
Day care:
For all-day, total protection
This highly effective, personalised serum is developed based on your Beauty Sensor results. It contains specially tailored concentrations of
active ingredients, balanced to suit your genetic make-up, for the sensitive areas of your face and
décolleté, such as Argireline (Acetyl Hexapeptide-8) to improve skin firmness and boost elasticity.
Perfect as a morning base, this serum blends beautifully with your favourite skin cream, or use it on its own – for a lightweight but powerful start to every day.
95 ml Glass Bottle
90-day use
Ingredients
Aqua, Simmondsia Chinensis Seed Oil, Squalane, Vitis Vinifera Seed Oil, Pentylene Glycol, Glycerin, Dimethylsulfon, Tocopheryl Acetate, Arachidyl Alcohol, Behenyl Alcohol, Ascorbyl Glucoside, Benzyl Alcohol, Arachidyl Glucoside, Xanthan Gum, Ribes Nigrum Seed Oil, Magnolia Officinalis Bark Extract, Ferulic Acid, Sodium Citrate, Butyrospermum Parkii (Shea) Butter, Helianthus Annuus Seed Oil, Sodium Hydroxide, Dehydroacetic Acid, Ubichinone-10, Thioctic Acid, Rosmarinus Officinalis Leaf Extract, Hydrolyzed Collagen, Glucose, Citric Acid, Alcohol Denat, Acetyl Hexapeptide-8
GenSerum Night
Night care:
For targeted overnight rejuvenation
Rich in genetically adapted, regenerative active ingredients, BeautyMe GEN SERUM NIGHT* offers targeted night care for the face and décolleté.
Apply in the evening, and this calming
night cream protects and rejuvenates your skin overnight – for a fresh, revitalised complexion
every morning. Leave the stresses of the day behind and awaken radiant skin with this personalized face care.
95 ml Glass bottle
90-day use
Ingredients
Aqua, Simmondsia Chinensis Seed Oil, Squalane, Vitis Vinifera Seed Oil, Pentylene Glycol, Glycerin, Tocopheryl Acetate, Arachidyl Alcohol, Alcohol Denat, Ascorbyl Glucoside, Behenyl Alcohol, Benzyl Alcohol, Arachidyl Glucoside, Xanthan Gum, Ribes Nigrum Seed Oil, Butyrospermum Parkii (Shea) Butter, Sodium Citrate, Magnolia Officinalis Bark Extract, Sodium Hydroxide, Ferulic Acid, Sodium Hyaluronate, Dehydroacetic Acid, Helianthus Annuus Seed Oil, Hydrolyzed Collagen, Thioctic Acid, Folic Acid, Citric Acid, Glucose, Rosmarinus Officinalis Leaf Extract, Xanthophyll
GenSerum Body Lotion
Body care:
Nourishing luxury for the whole body
Our special formula contains a higher fat content and tailor-made nutrients precisely adapted to your individual genetics, to offer complete protection and intensive renewal for your whole body.
Before you go to bed or during the day, feel pampered and refreshed with the ultimate in dry skin care. A truly luxurious skincare experience for lasting care and revitalised skin.
470ml (2 x 235ml) High-quality plastic bottle
90-day use
Ingredients
Aqua, Simmondsia Chinensis Seed Oil, Squalane, Vitis Vinifera Seed Oil, Pentylene Glycol, Glycerin, Arachidyl Alcohol, Dimethylsulfon, Ascorbyl Glucoside, Tocopheryl Acetate, Alcohol Denat, Behenyl Alcohol, Benzyl Alcohol, Arachidyl Glucoside, Xanthan Gum, Butyrospermum Parkii (Shea) Butter, Ribes Nigrum Seed Oil, Sodium Citrate, Magnolia Officinalis Bark Extract, Sodium Hydroxide, Ferulic Acid, Sodium Hyaluronate, Dehydroacetic Acid, Helianthus Annuus Seed Oil, Thioctic Acid, Citric Acid, Hydrolyzed Collagen, Ubichinone-10, Folic Acid, Glucose, Rosmarinus Officinalis Leaf Extract, Xanthophyll
Become a Novogenia Partner
Offer your customers cutting-edge, personalised skincare based on their unique genetics. Partner with us and expand your product range today!
Partner as a reseller with Novogenia for exclusive
volume discounts.Â
The Beauty Sensor
Beauty Sensor provides in-depth information on the steps you can take to counteract skin ageing and forms the basis of your individually tailored BeautyMe products. Beauty Sensor analyses the genes responsible for skin ageing and evaluates your personal skin strengths and weaknesses. The results are summarised in detail, and we also provide individual recommendations about how you can combat skin ageing.
Active Ingredients
As well as carefully selected oils, our unique skincare range contains even more nourishing ingredients to nurture and protect your skin:
-
Argireline (Acetyl Hexapeptide-8)
This peptide is known for its potential anti-ageing effects. It improves skin’s firmness and elasticity, and by reducing expression lines, leads to smoother, younger-looking skin, especially in commonly affected areas such as the forehead and around the eyes. -
Alpha Lipoic Acid
This powerful antioxidant protects your skin from harmful free radicals. ALA boosts the effect of other antioxidants, such as Vitamins C and E, promoting healthy, glowing skin and helps fight the signs of ageing. -
Collagen
Collagen is an essential component of the skin’s structure and contributes to elasticity and firmness, stimulating natural collagen production. Lines are reduced and the skin is tightened, for a fresh, youthful look. -
Coenzyme Q10
This antioxidant promotes cell renewal and fights premature skin ageing. Coenzyme Q10 protects the skin from the harmful effects of free radicals and supports regeneration, for smoother, more radiant skin. -
Folic acid
Folic acid promotes collagen production and supports the regeneration of skin cells, leading to firmer, healthier skin, and contributes to the improvement of the condition of the skin while also strengthening its structure.
-
Hyaluronic acidÂ
As an intensive moisturiser, hyaluronic acid penetrates deep into the skin and improves skin structure and smoothness. It helps to keep the skin hydrated, leaving it looking more supple and youthful. -
Lutein
Lutein conserves collagen in the skin, supports elasticity and protects from damaging environmental stressors. As a collagen- preserving plant extract, lutein contributes to the general health of your skin and a radiant complexion. -
Methylsulfonylmethane (MSM)
This organic sulphur compound, also known as dimethyl sulfone, has anti-inflammatory properties and soothes irritation. MSM supports healing and can help to reduce swelling and inflammation. -
Vitamin C
Vitamin C is a powerful antioxidant that protects from damaging free radicals and inhibits collagen degradation. It has a brightening effect and helps to improve the complexion by making the skin smoother and more radiant. -
Vitamin E
Vitamin E is a fat-soluble antioxidant that protects the skin from the effects of UV-rays, provides moisture and strengthens the skin barrier. In addition, it protects the skin from environmental damage and ensures optimum hydration.
Selected Oils in Each Product
The carefully selected oils in the BeautyMe range keep pores open, rather than blocking them, allowing the active ingredients to penetrate. This provides outstanding skincare that has a far-reaching effect for healthy, glowing skin.
-
Revitalizing Grape Seed Oil for a Smooth Skin Feel
Grapeseed oil is well known for its caring properties. It revitalises your skin, delivering essential nutrients, while giving your skin a smooth, refined feel. -
Moisturizing Squalane for Refreshing Hydration
Squalane is an outstanding moisturising ingredient that intensively hydrates to leave your skin soft and smooth. Squalane supports your skin’s barrier and helps make the skin more resilient against environmental stressors. -
Balancing Jojoba Oil for Natural Radiance
Jojoba oil has a stabilising effect and regulates sebum production to help your skin maintain its regular balance and natural radiance. Similar to the skin’s own oil, jojoba is not comedogenic, to keep pores clean and clear.
What makes BeautyMe skincare different?
Next generation genetic precision
The BeautyMe skincare range is based on the genetic results in your Beauty Sensor report. This analyses collagen degradation, UV-protection, 
skin hydration, Q10 effectiveness, selenium requirement, inflammatory reactions and biological age. Our specially developed products provide 
individualised care, based on your unique genetic make-up, for a completely personalised skincare experience.
Optimal product safety through strict quality control
Our skincare products are created in accordance with the highest standards (ISO 22716). This ensures that each product is not only effective, but also safe for your skin. Our production process follows strict
quality controls – from the sourcing of raw materials to regular testing of every batch.
Purified water for outstanding quality
Our commitment to quality also extends to the water we use in our products. Filtered via reverse osmosis, double-distilled and stored at 80°c, our water is subject to thorough treatments to remove impurities and ensure an outstanding level of water quality for the production of our skincare range.
Our Natural Skincare is Free from
- SiliconesÂ
- Aggressive sulphates (SLS, SLES, ALS)
- FormaldehydeÂ
- Mineral oilsÂ
- Artificial coloursÂ
- ParabensÂ
- EthanolaminesÂ
- Phthalates
- PEGsÂ
- Artificial fillers
- Nanoparticles
- Comedogenic ingredients
How it works
Order Saliva Test Kit
Patients can provide the sample at home or in clinic, using simple funnel and tube collection.Â
1
Questionaire
A comprehensive questionnaire
is completed to provide background.Â
2
Analysis
Samples are sent for analysis in our state-of-the-art laboratory in Austria, securely and under the highest quality standards.Â
3
Results
Patients receive their detailed individual report, by post or email, including additional personalised nutrients to support their genetic make-up.Â
4
Discover the power of personalized health solutions
At Novogenia, we’re dedicated to making next generation genetic analysis accessible to everybody.
Partnering with us enables medical professionals to provide comprehensive, personalised health insights and peace of mind for their patients.
Benefits
Competitive Advantage
Stand out in the field of natural health by incorporating cutting-edge genetic solutions into your practice.
Enhanced Client Engagement
Offer a unique and engaging experience that demonstrates your commitment to individualized care.
Holistic Personalization
Elevate your holistic practice by integrating DNA analysis for truly personalized wellness plans.
Expand with Exclusive Resources
Access inspiring events, exclusive webinars, and cutting-edge educational materials to stay at the forefront of your field.
Unlock Exclusive Prices
Enjoy exclusive volume discounts when you partner with Novogenia as a nutrition reseller.