Grow Your Practice with Advanced Genetic Analysis & Personalised Health Solutions

Premium DNA Testing Programs Crafted in Austria

Maximize Your Company's Potential with Novogenia

Boosting Health
and Lifestyle Businesses
Since 2009

3000+

partners in over 30 countries

15 Million

genetic variations tested per sample

35 Million

PCR analyses,
up to 275,000 per day

More than a just Laboratory

More than just a Laboratory

We're one of Europe's
leading biotech companies.

We work in partnership with health and wellness professionals to expand their offering, and their expertise, and improve outcomes.

Based in Austria, we’ve been providing fast, reliable and groundbreaking insights based on in-depth genetic analysis, and individualised nutritional supplements and cosmetics, since 2009.

The health and wellness market has never been more crowded with offers – or more confusing. Novogenia understands end users and makes next generation genetic analysis accessible to all.

No gimmicks. Just answers.

Dr. Daniel Wallerstorfer
Bsc.

Molecular biologist, epigeneticist, biotechnologist, CEO of Novogenia, Author of the Book “Die Macht unserer Gene“ (“The Power of our Genes“)

“Our genes may determine our appearance, what food or medication we can take, or how high our risk is for certain diseases – but they are not destiny.

That’s why I want to use genetic insights to help empower people to better shape their lives.“

Personalised solutions to optimise outcomes

Imagine knowing everything, right from the start.

At Novogenia we know that optimising outcomes is fundamental to growing a practice.

Based on our next generation genetic analysis, health and wellness professionals can unlock the personalised insights they need to support clients, and tailor individual approaches and programmes, across nutrition, weight management and performance.

ShapePlus

Genetic analysis for weight management

Your personalized analysis with derived recommendations to support your weight management

LifestylePlus

Genetic analysis for a healthy lifestyle

Your personalized analysis with derived recommendations to support your well-being

PerformancePlus

Genetic analysis for athletic performance

Your personalized analysis with derived recommendations to support your athletic performance

Partner with Novogenia

Expand Your Expertise and Boost Your Business with Next-Generation Genetic Analysis.

At Novogenia, we’re on a mission to give everybody the ability to better understand their inner health needs. To take out the guesswork – and the gimmicks – when it comes to managing health, performance and wellbeing and provide everybody with the answers that matter to them.

We examine thousands of complex gene combinations and, based on this scientific analysis, provide accurate insights, to help you to help your clients reach their health and performance goals.

Nutritionists

Sport Coaches & Studios

Health Professionals

Physiotherapists

Unlock Exclusive Prices

Novogenia’s next generation genetic analysis can help health and wellness professionals, sports coaches and trainers expand their expertise, personalise their treatment plans, and grow their practices.

Partner as a reseller with Novogenia for exclusive volume discounts.

What our partners say

Exceptional partnership and innovation driving personalised healthcare

“A huge thank you to you all! As an in-house startup, NovoMedic is fortunate to work closely with you as a sparring partner and truly values your exceptional commitment, technical, and scientific know-how. Our enthusiasm for your innovations remains strong, and we look forward to continuing our work together embedding personalised and scientifically founded provision into our healthcare system.”

Nina Althammer

NovoMedic GmbH

Beneficial collaboration and support

“I am completely satisfied with the support and collaboration. Beneficial common solutions are always being looked for, and the added value can clearly be seen in the unique qualities of the products, and for me as a pharmacist, in the very good Academy content. I would love to see more of this.”

Carole Holzhäuer

Holzhäuer GmbH

Impressed by the competence and expertise of the whole team

“Thank you for the friendly and communicative collaboration in health and genetics. I value the clear communication, strong leadership, and innovative solutions. The team’s competence and quick problem-solving are impressive. Novogenia’s certified lab provides great added value. Overall, my experience is very positive, and I highly recommend Novogenia.”

Adi Preschern

Top2be Gesundheitsorganisation GmbH

Fantastic collaboration with immediate responses and incredible support

“The collaboration is fantastic – responses to suggestions and questions are immediate! The lab supports me in delivering top-quality and with marketing ideas. I aim to build further partnerships and engage with doctors. The communication is incredibly valuable, and I hope it remains a priority as the lab grows. The contacts are knowledgeable, friendly, and always supportive.”

Markus Kastl

myDNAkey.eu

Interested in learning more

Phytosterols are secondary plant compounds primarily found in fat-rich plant parts such as nuts, seeds and vegetable oils. Regular intake in adequate amounts can help reduce high cholesterol levels….

Omega-3 fatty acids do not have a significant effect on cholesterol levels. However, they can improve the overall blood lipid profile and thus make an important contribution to supporting heart and…

Zinc is a vital trace element. The body cannot produce the nutrient itself and can only store limited amounts of it. Therefore, it is important to meet your daily requirement through…

Home V1